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The Personal Information Protection Act (PIPA) of 2020 is a significant legislation in South Korea aimed at regulating the collection, use, and dissemination of personal information. Key provisions include the requirement for explicit consent, data minimization, and the right to erasure. The Act shifts the balance of power between organizations and individuals, adding operational challenges for companies, while increasing accountability for organizations in managing data. Overall, PIPA enhances individual data rights and imposes new obligations on organizations, marking a significant development in South Korea's data protection landscape.

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