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Brief
Case No. 34 of 2024 The Competition Commission of India has initiated an investigation into Google's alleged contravention of the Competition Act, 2022, relating to ad-tech intermediation services. The informant, Mr. Maulik Surani, alleges that Google's conduct, including tying DoubleClick for Publishers with Ad Exchange, favoring its own properties over others, and imposing unfair terms, constitutes a prima facie case of abuse of dominance. Key Compliance Considerations Google's ad-tech intermediation services are under scrutiny for potentially violating the Competition Act, 2022. The investigation may have implications for the digital advertising industry, highlighting the importance of complying with competition laws when providing intermediary services.
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