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Summary:

The Competition Board of Turkey issued a decision on September 7, 2023, imposing an interim measure on Mackolik Internet Hizmetleri Au015e (Mackolik) to address potential violations of Articles 4 and 6 of Act No. 4054. The measure aims to prevent unfair competition and ensure a level playing field in the online betting market. Specifically, Mackolik is required to limit the visibility of Nesine on its website and mobile app, restrict its advertising and redirecting capabilities, and provide transparent procedures for inclusion on its platform. Mackolik must also submit regular reports on its compliance with these obligations and notify the Authority of its cooperation agreements with online betting companies. The decision is subject to appeal within 60 days.

In its meeting on 10.08.2023, the Competition Board took the decision numbered 23-37/ 714-M to open an investigation on Mackolik Ä°nternet Hizmetleri AÅž to determine whether it has violated articles 4 and 6 of the Act no 4054.

In the Board meeting on 07.09.2023, the following final decision numbered 23-41/797-281 was taken to impose an interim measure under the scope of article 9 of the Act no 4054 concerning Mackolik İnternet Hizmetleri AŞ’s activities.

According to the Report prepared and the scope of the file examined, it has been decided UNANIMOUSLY that the following interim measure shall be taken per article 9(4) of the Act no 4054

  1. The visibility of NESİNE on the advertisement areas called banner and pop-up on MAÇKOLİK and SAHADAN websites as well as mobile applications should be limited by using a concrete criterion to be set by MAÇKOLİK in a way that NESİNE will not have a favorable position compared to its competitors; how said limitation and criterion will be set in a way to prevent favoring should be presented to the Authority within 15 days as of the notification of the reasoned decision,
  2.  In addition, MAÇKOLİK should revise its procedures for banner and pop-up areas on MAÇKOLİK and SAHADAN websites as well as its mobile applications; follow a transparent advertising policy that will not lead to discrimination among online betting companies and should submit the Authority a technical report, during the investigation period, until the tenth day of each month, about the functioning of the algorithms which will ensure rotatory displays so that NESİNE will not have a favorable position compared to its competitors,
  3. MAÇKOLİK should inform other online betting companies that the projects similar to the projects, which allow the contents on NESİNE’s platform to be included in MAÇKOLİK and SAHADAN, can be provided to other online betting companies equally and transparently and in manner not to favor NESİNE and thus there will not be de facto exclusivity in those areas,
  4. MAÇKOLİK should inform other betting companies that it is possible to provide all online betting companies with redirecting by clicking odds via MAÇKOLİK’s and SAHADAN’s websites and mobile applications equally; thus, there will not be de facto exclusivity in those areas; moreover, in redirecting related to odds, online betting companies will be displayed in a rotatory and non-discriminatory way,
  5. Within 15 days as of the notification of the reasoned decision, a report on compliance measures about how the obligations no 1, 2, 3, and 4 will be fulfilled should be submitted to the Authority, 
  6. MAÇKOLİK should complete the necessary integrations and resolve the difference between old and new websites; MAÇKOLİK should avoid conduct that will lead to de facto exclusivity in advertising and redirecting areas,
  7. During the investigation process about MAÇKOLİK, all cooperation packages and offers prepared by MAÇKOLİK for online betting companies and the processes related to those as well as the cooperation requests and offers made by online betting companies to MAÇKOLİK and the ongoing processes related to those should be notified to the Authority within 30 days,
  8.  The said obligations should be fulfilled within 30 days as of the notification of the reasoned decision and MAÇKOLİK should submit a report about this to the Authority,

with the decision subject to appeal before Ankara Administrative Courts within 60 days as of the notification of the reasoned decision.

Highlights content goes here...

Summary

On August 10, 2023, the Competition Board of Turkey took the decision numbered 23-37/714-M to launch an investigation into Mackolik u00c4u00b0nternet Hizmetleri Au00c5u017e (Mackolik) to determine whether it has violated Articles 4 and 6 of the Act no 4054. Subsequently, on September 7, 2023, the Board took a final decision (23-41/797-281) to impose an interim measure on Mackolik’s activities.

The interim measure was taken under Article 9 of the Act no 4054 and has been implemented unanimously. The measure aims to limit the visibility of NESu00c4u00b0NE on Mackolik and SAHADAN websites, mobile applications, and banner and pop-up advertisements. This is intended to prevent NESu00c4u00b0NE from gaining a favorable position compared to its competitors.

The interim measure specifies that Mackolik must:

1. Establish a concrete criterion to limit NESu00c4u00b0NE’s visibility on advertisement areas called banner and pop-up on its websites and mobile applications.
2. Present the set criterion to the Authority within 15 days of the notification of the reasoned decision.
3. Revise its procedures for banner and pop-up areas on its websites and mobile applications to ensure transparent advertising policies without discriminating against online betting companies.
4. Submit a technical report to the Authority every 10 days during the investigation period, detailing the functioning of algorithms that will ensure rotatory displays for advertisements.
5. Inform other online betting companies that similar projects can be provided to them equally and transparently, without favoring NESu00c4u00b0NE.
6. Inform other betting companies that it is possible to provide all online betting companies with redirecting by clicking odds via its websites and mobile applications equally.
7. Avoid conducting activities that could lead to de facto exclusivity in advertising and redirecting areas.

Mackolik is required to submit a report on compliance measures within 15 days of the notification of the reasoned decision, detailing how it intends to fulfill the above obligations. Additionally, it must complete necessary integrations and resolve differences between old and new websites. The company should also notify the Authority of all cooperation packages and offers prepared for online betting companies, as well as cooperation requests and offers made by online betting companies, within 30 days.

The interim measure is subject to appeal before the Ankara Administrative Courts within 60 days of the notification of the reasoned decision.

Turkish Competition Authority

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