Online advertising: CNIL prepares for changes in business models

News Data protection French General Updates

Date: 4th Jul, 2024 Source: National Commission on Informatics and Liberty Country: France Original Source

Brief

Avec l’annonce de la fin des « cookies tiers » dans le navigateur Chrome l’an prochain, les modèles d’affaires de la publicité numérique sont en plein bouleversement. Dans ce contexte, la CNIL a fait réaliser une étude économique des conséquences possibles de cette évolution et en présente les principales conclusions.

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National Commission on Informatics and Liberty

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Online advertising: CNIL prepares for changes in business models

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Online advertising: CNIL prepares for changes in business models

Brief

National Commission on Informatics and Liberty

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