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Summary:
The Financial Conduct Authority (FCA) is introducing new rules to regulate the marketing of cryptoasset products in the UK. The rules, which come into effect on October 8, 2023, require cryptoasset firms to market their products clearly, fairly, and honestly, with prominent risk warnings. The FCA is also banning incentives such as "refer a friend"" bonuses. Cryptoasset firms that are registered with the FCA can apply for flexibility to implement certain changes
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